Creation of email marketing templates for customer avatars. Needing to create automated email initiations, response and follow up emails for potential clients.
Client Avatar Categories: B2B & B2C
- B2B( Business to Business)- local plastic surgeons and surgical centers creating attractive introduction email listing the services offered, how we can add value to the surgical team and the patient experiecne and whey they should chose us( education, diversity and skills)
- B2C ( Business to Consumer)- reaching out to local assisted living facilities with particular residence of selected demographics to offer nursing, sitter or respite services
Email Templates: Introductory, Meeting Demo Offering, Follow up and Thank you- these sequence of emails should be triggered at timed intervals (automation will be triggered in Zapier- completely separate task)
- Introductory should include background information of owner, mission & vision. Included is social media links and contact information (3-4 paragraphs)
- Meeting Demo/Service Offering- email will be more details about services and request demo scheduling with link provided (4-5 paragraphs)
- Follow up email – gentle reminder to schedule demo/meeting. This will include flyer of serices offered as attachment or (relevant white-paper) (<3 paragraphs)
- Thank you – short sweet and contact information. (1 paragraph)
This project can be worked out in phases but email template needs to follow branding board with working links to all relevant social media.
If you have any questions please feel free to reach out to me any time